CETI Enterprises takes alumina, coal carbon and specialty chemical plants from concept to commissioning, and helps owners and the next generation work smarter with AI automation, WhatsApp CRM and digital tools, one practical step at a time.
How can we help you today?
Many plants and family businesses are at a turning point. The people who built them want reliability. The people taking them forward want speed. You need both.
You know your plant by its process: recovery, caustic, energy and people. You want it to run reliably and cost less per tonne, without risky experiments.
What we bring
Process engineers who understand digestion and precipitation, working alongside digital specialists who understand WhatsApp, AI and dashboards. Together we turn your plant's experience into a business the next generation can grow.
Start a conversationEnquiries scattered across phones, reports in spreadsheets, decisions waiting for a call. You want tools the whole team will actually use.
What we bring
How a team of alumina plant engineers became a partner for digital transformation, without losing what made them trusted.
CETI Enterprises grew out of the design, engineering, execution and operation of hydrate and alumina plants, where quality and cost are paramount.
Pilot plants, refinery modernisation, commissioning and ramp-up, a continuous coal tar distillation plant, and TEFR, DFR and DPR reports for over 50 projects, in India, Vietnam and abroad.
Our founder wrote A Complete Guide to Alumina Technology (2018). We train process managers and run the Bayer Process Masterclass, online and onsite.
Today we bring the same discipline to AI automation, WhatsApp CRM and digital transformation, for plants and for businesses of every size.
Common situations in plants and growing businesses, and where working with CETI Enterprises takes them.
For alumina, hydrate, coal carbon and specialty chemical plants, anywhere in the world.
How a project moves
Feasibility
TEFR, DFR and DPR studies
Basic engineering
Process technology, PFDs, P&IDs, balances
Detail engineering
Specifications, tenders, drawings
Erection & commissioning
Supervision on site through start-up
Stabilise & train
Performance parameters and people
Audits and improvement programmes that raise efficiency, capacity and quality in running plants, including the turnaround of sick units.
Freezing the process technology and building the design basis: PFDs, P&IDs, mass and energy balances and the control philosophy.
Turning the basic design into buildable packages: specifications, tenders, vendor approvals and construction drawings.
Setting up and auditing laboratories and pilot plants so that test results translate reliably into production.
Site supervision from erection through commissioning, staying until the plant runs stably at its rated performance.
Equip your in-house trainers with the process and engineering calculations behind everyday plant decisions.
Sell faster, serve customers better and run leaner, without a big IT team or a complicated system.
How we work
Discover
Map your workflows and find quick wins
Design
A clear plan, scope and cost
Build & connect
Linked to the tools you already use
Launch & train
Your team is confident from day one
Support & improve
Measure, refine and scale up
Put repetitive work on autopilot. We design and deploy AI assistants and automated workflows that free your team for work that matters.
Turn WhatsApp into your sales and support engine, where every lead is captured, every customer is followed up and every conversation is tracked.
A practical roadmap from paper and spreadsheets to connected, data-driven operations, delivered in steps your team can absorb.
Not sure where to start?Tell us how your team works today and we'll suggest where automation pays off first.
Start on WhatsAppThe Bayer Process is the heart of alumina production. It shapes recovery, caustic consumption, energy efficiency, operating cost, product quality and environmental performance. Our Masterclass connects process chemistry with equipment, operating practice and plant-wide balances.
From pilot plants to full refineries, in India, Vietnam and beyond.
Development of various grades of hydrate and alumina
Modernisation of the Special ATH Plant of SBCC, Ho Chi Minh City
Process and energy audits of plants
Design, engineering, execution and commissioning of an alumina pilot plant
Modernisation of alumina refineries
Commissioning and ramp-up of alumina plants
Training of process managers of plants
Engineering, execution and commissioning of a continuous coal tar distillation plant
Techno-economic feasibility (TEFR), DFR and DPR reports
Principal Consultant, Technology
Principal Consultant, Operations
Principal Consultant, Training & Process Modelling
Coal Chemical Engineer
Business Executive
Our highly qualified experts have rich experience in the design, engineering, execution, testing, commissioning, operation and stabilisation of plants. They bring the care and commitment that lead to minimum capex, optimum opex and higher returns on investment.
A technical reference on alumina process design and engineering, developed through extensive compilation and editing. It is a companion for process engineers, designers and plant teams, and the backbone of our Bayer Process Masterclass.
₹27,000 per book · India
US$400 per book outside India
More than one copy, or ordering from outside India? Order on WhatsApp for the total and bank-transfer details. · Learn from the author in the Masterclass
Yes, if it solves a real problem. We start with your process and your people, not with software, and suggest small, practical steps that prove their value before anything bigger.
No. We set things up around tools your team already knows, such as WhatsApp and spreadsheets, and train them until they are comfortable.
Our engineering roots are in alumina, hydrate, coal carbon and specialty chemicals. Our digital and AI services are for businesses of every size and sector.
Both. It runs online for participants anywhere, or onsite for your team, with modules tailored to your plant. See the full curriculum.
It depends on the scope. After a short conversation about your plant or business, we share a clear proposal with costs and next steps.
Send us a WhatsApp message with a line about what you need, or call us on +91 83800 43065. We'll take it from there.
Whether it's a plant, a team to train or a business to digitise, the first step is a simple message.